Under the guiding principle «collective», this year sound:frame commissioned several Viennese artists to create a multimedia installation for one of the exhibition spaces at MAK – Austrian Museum of Applied Arts / Contemporary Art: The group sought to reproduce the creative production process of an initiated artist collective consisting of audiovisual artists, architects, fashion designers, performers, photographers, and curators. 

Ideologies of cooperation, multidisciplinarity, networking, collaboration, and outsourcing were the primary topics of the project. As a backdrop, the site-specific work, «The House of Drift», lays open a broader approach to the original term collectivum (Latin for “things gathered together”). In this installation, the viewer is taken through three sequences of a spatially distributed, synchronized video installation and moves among arranged objects in the exhibition space. A sonic landscape sets the tone. The multidisciplinary installation relates the participating elements and media as well as the different referential spaces and disciplines to one another. Christian iconography mixes with honeycomb structures, tribal rites, and other elements. 

“This year’s work pool – eusocial systems, terms such as the collective unconscious, the collective consciousness, tribal rites, etc. – are inspirations and serve to sketch out ideas. We take a system and project certain parameters thereof onto another system. It is a metaphorical work process […]. Big concepts such as the Annunciation, archetypes, rites, and myths disperse and generate in this new multi an ethereal, emotional access to mutual experience.”

Creative Direction: 
depart (Leonhard Lass & Gregor Ladenhauf )
Architecture & Installations: 
Gerald Moser & Christina Simmel
Photo & Video-Shooting: 
Andreas Waldschütz & Team
Costume: 
Lisi Lang & Team 
Performance: 
Sebastijan Geč & Team

The collaborative project «RING GING BLING» by the visual artist collective LWZ (Martin Lorenz, Stefan Salcher, Tobias Schererbauer & Markus Wagner) in cooperation with Markus Harthum, Sebastian Pataki, and Lean Woeishi, examines the stories that take place between the picture elements red, green, and blue before they become what we call perception.

Spatially staged ciphers are decoded and interpreted through light refracted into its spectral parts. Hotel am Brillantengrund will serve, first as a workspace, then as an exhibition space, and will thus become another actor in the exhibition who intervenes in the creative process and acts as a member of the collective.

LWZ (Martin Lorenz, Stefan Salcher, Tobias Schererbauer & Markus Wagner), Sebastian Pataki, Markus Harthum, Lean Woeishi